I came across this article Top 20 biggest websites in South Africa. The statistics for Top websites visited by South Africans makes interesting reading for us sourcing geniuses 🙂 Bottom line the masses are on Facebook! so we should be sourcing on Facebook and as we already know they are on Google but Google takes number one and number two spots! I still believe Google Plus will make it big. For those into online advertising, I guess Google.com and Google.co.za should be your targets. Also note how high YouTube is… #2016 will be interesting

Effective Measure is the official traffic measurement partner of the IAB South Africa, and provides accurate traffic and demographics statistics for SA’s top websites.